Kount Inc, a leading provider of fraud prevention technology, today announced a strategic partnership with Magento, developer of the world’s fastest-growing eCommerce platform. Supporting more than 100,000 merchants and brands, the Magento Go hosted platform has added Kount’s enterprise-class fraud platform, Kount Complete®. The integration, in time for the holiday season, allows Magento customers the ability to activate and deploy Kount’s easy to use fraud protection through the Magento Go payment bridge.
Kount’s integration into the Magento Go payment bridge is the first Kount integration with Magento to date. Kount expects to expand its support of the Magento platform including Magento Professional, Magento Enterprise and Magento Community early in 2012.
Kount provides Magento Go customers with an easy-to-use fraud detection system that scales to the specific needs of the individual merchant. Kount’s integration maximizes sales, reduces operational costs and losses incurred due to fraud, including:
- Lost revenue through rejection of good orders that look suspicious
- Chargebacks and fines
- Costly and time-consuming manual order review
- Affiliate fraud
For each transaction, Kount’s “decisioning” engine goes beyond industry standard blacklists and simple fraud rules by analyzing hundreds of relevant variables and activity across the globe in real-time. Kount applies a multitude of proven and proprietary technologies based on the specific needs of each customer, including Multi-layered Device Fingerprinting®, Proxy Piercer® geolocation tools, statistical scoring, rules-based fraud detection, cross-merchant linking, and Persona™ behavioral modeling. The result is a highly predictive fraud assessment delivered in an average of just 350 milliseconds.
“Magento supports websites and brands of all sizes and, as a result, required that Kount be easy to activate and use for their customers,” said Steve Rouse, COO Kount. “Magento chose Kount’s scalable solution in order to provide state of the art fraud protection for its customers in time for the upcoming online holiday rush.”
Magento is the fastest growing eCommerce platform with over 225 solution providers, 100,000 merchants and brands worldwide and a host of Industry Partners that create applications and extensions for the Magento platform. Magento is a feature-rich, professional Open Source eCommerce platform solution that offers merchants complete flexibility and control over the presentation, content, and functionality of their online channel. Based in Los Angeles, Magento is a fast-paced, entrepreneurial organization dedicated to the mission of enabling the eCommerce ecosystem.
Kount delivers an all-in-one fraud and risk management solution for companies operating in card-not-present environments looking to simplify their fraud/risk operations and dramatically improve bottom line profitability. For each transaction, Kount’s fraud/risk assessment engine analyzes hundreds of relevant variables and activity across the globe in real-time, then delivers a highly predictive risk assessment in less than one second. Kount provides a single, turnkey fraud solution that is easy-to-implement and easy-to-use. Kount’s proprietary technology has reviewed hundreds of millions of transactions and provides maximum protection for some of the world’s best-known brands. For more information about Kount, please visit www.kount.com/magento.