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CCPA Personal Information

The California Consumer Privacy Act (CCPA) is legislation that regulates how businesses handle consumers’ personal information. California law defines “personal information” as the following: information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.

Examples of personal information include:

  • Name
  • Address
  • IP address
  • Telephone number
  • Email address
  • Signature
  • Bank account number
  • Credit or debit card number
  • Records of products and services purchased or considered
  • Usage logs
  • Browsing history
  • Social security number
  • Driver’s license number
  • Passport number
  • Biometric information
  • Physical characteristics
  • Medical or health information
  • Geolocation data
  • Education information
  • Employment-related information
  • Any inferences drawn about preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes

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