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BETTER TOGETHER

Optimize your fraud prevention strategy with Kount and Mastercard

Mastercard’s unique and comprehensive identity data and insights amplify Kount’s existing data sources, enabling more precise and confident decision-making within Kount’s advanced fraud detection solution.

Merchants using Kount’s platform can leverage Mastercard’s seamlessly integrated APIs and solutions to swiftly identify trusted customers probabilistically and flag risky transactions, significantly reducing the need for manual reviews. 

By combining biometric, personal and device data with real-time payment insights and global fraud intelligence, merchants gain a complete view of digital identities and the patterns they create.

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WHY MASTERCARD

Key benefits of Kount + Mastercard

As a strategic partner, Kount gains access to Mastercard’s premium API endpoint, ensuring enhanced performance and reliability. This dedicated endpoint shields Kount from shared resource bottlenecks, offering resilience during high-traffic periods and safeguarding against potential outages, allowing for seamless operations and consistent fraud prevention.

customer experience

Enriched identity data

Mastercard’s identity data and insights are powered by an unparalleled global network, supporting many of the world’s most sophisticated digital economy service providers.

Improved data analysis

Enhanced profile rules

Merchants receive predictive risk scores and enhanced data attributes that are built to enhance decisioning rules and policies within Kount. 

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Easy integration

No development resources are needed to use Mastercard data within the Kount platform. Get started quickly and easily.

EKATA HOW IT WORKS

HOW IT WORKS

Mastercard is committed to fostering trust online with solutions that enable more confident identity verification.  

This is done by helping businesses:

  • Contextualize data to better understand how identity elements are being used over time and across organizations.    
  • Understand fraud and how it evolves across borders and across industries to better prevent it.   
  • Prioritize the delicate balance between fraud management and customer experience.  

WHAT DATA IS INCLUDED

More data. Better results.

The Mastercard Identity Network enhances Kount's machine learning by incorporating dozens of valuable data attributes, primarily focusing on: 

Email
Phone
Address
IP address

 

  • Email to name match - Indicates if the email’s registered owner matches the person in the request. 
  • Registered name & age range* - Returns the registered owner's name. 
  • Domain creation date - Indicates when the email domain was registered. 
  • First seen date - Shows when we can confirm the email address’s existence. 

 

* US and Canada only

  • Phone to name match - Indicates if the phone subscriber’s name matches the name in the request. 
  • Phone to address - Indicates if the address associated with the phone matches the address in the request. 
  • Subscriber name & age range* - Returns the current phone subscriber's name and age range. 
  • Is valid flag - Indicates whether the phone number is real with a valid area code. 
  • Carrier - Indicates the company that provides voice and/or data services for the phone number.
  • Line type - Indicates whether a number is landline, mobile, fixed or non-fixed VoIP (including Google Voice or Skype), premium number, toll-free, or international. 
  • Is prepaid flag - Indicates whether a mobile number is part of a prepaid service plan.  
  • Is commercial flag* - Indicates whether this number belongs to a business. 

 

* US and Canada only

  • Address to name match* - Indicates if the physical address matches the person in the request.
  • Resident name & age range* - Returns the full name & age range of the resident. 
  • Is commercial*  - Indicates if the address belongs to a business. 
  • Is valid flag - Indicates if the address is real and deliverable. 
  • Delivery point* - Indicates whether the address is a P.O. Box, single unit, multi unit, or commercial mail drop. 
  • Is forwarder flag* - Indicates whether an address is performing freight forwarding or reshipping services. 

 

* US and Canada only

  • IP risk flag - Machine learning-derived flag model determines if IP has a high risk for fraud. 
  • Geolocation - Indicates if the user’s IP address is coming from the same location as their physical address. 
  • Distance to address - Reports the distance from the physical address to the geolocation of the IP address in the request. 
  • Distance to phone - Reports the distance from the phone’s registered address to the geolocation of the IP address in the request.
  • Is valid flag - Indicates if the IP address is valid. 
  • IP address to primary/secondary names match* - Indicates if the IP address matches the name.

 

* US and Canada only

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GET STARTED

Launch Mastercard Identity today

Ready to boost your fraud protection? Reach out to our team today. We can quickly and easily incorporate Mastercard’s enriched, enhanced data into your current Kount solutions. 

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.