Trust and safety solutions for automotive rentals

Don’t let potential risks discourage you from growing your business. We understand the challenges you face and offer solutions to securely and confidently increase revenue.

See how it works
Kount for the auto rental industry
Auto rental fraud


Fraudulent bookings and car theft.

You have valuable assets. And fraudsters often take advantage of that by using fake driver’s licenses, synthetic identification, or stolen payment cards to rent automobiles and never return them. It can be nearly impossible to recover those goods once they’re gone.


Complete protection. No matter the risk.

You need safeguards in place at every step of the rental process — from account opening to rental pick up. And our solution covers it all.


When a customer opens a new account online, our technology verifies the customer’s identity by comparing provided data — such as phone number, email, and address — to data in Kount’s network.


Rental pickup

When a customer books a rental, the solution verifies the customer’s identity by scanning the drivers license to detect a fake. The technology also evaluates payment cards for risk of fraud.



Complete protection. No matter the risk.

Kount offers a complete trust and safety strategy that delivers confidence in every interaction. 

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Convert more customers

Increase your marketing and advertising initiatives without increasing the risk of promo abuse. Easily convert prospects to rental customers. 

Prevent chargebacks with prevention alerts, Ethoca and Verifi

Expand your business

Use Kount data to safely expand into new markets. Proactively address region-specific threats with geographic insights.

Reduce transaction and data friction

Reduce friction

Use data to determine the best way to authenticate users — such as multi-factor or passive authentication. Safely reduce friction to create a more satisfying customer experience. 

fraud detection, chargeback protection, consumer insights, identity verification

Offer flexible payment options

Provide multiple payment options with secure solutions for both “pay now” and “pay later”. Protect both desktop and mobile app rentals. 

Stop card testing

Stop fraudulent bookings

Detect and block suspicious behaviors to reduce the risk of fraudulent rentals. Save money, reduce theft, and protect your brand’s reputation.  

Improved data analysis

Increase data transparency

Access a user dashboard with complete insights into your business. Discover trends and use those insights to make better decisions.

Account protection

Pick the protections you need the most and we’ll put together a strategy that’s just right for your business. Schedule a call with our team today to learn more.


What Kount can do for you

Kount is trust and safety technology that helps auto rental companies like yours grow safely and confidently. 

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Any product offering. Same great protection.

  • Traditional car rentals
  • RV rentals
  • Direct in-city rentals
  • E-vehicle sharing
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Kount prevents $1.97 million in auto rental fraud

Kount helps car rental company identify fraud

Kount helped one of the industry’s most notable car rental companies identify sources of fraud and potential risks.

47% of customers making fraudulent rentals had no credit history

21% of customers making fraudulent rentals had no property ownership

15% of rentals were the result of suspected identity theft

15% of rental reservations had discrepancies in phone or email data

50% of rental reservations didn't involve a driver’s licenses check

fraud detection, chargeback protection, consumer insights, identity verification


See how trust and safety solutions from Kount can protect you from theft and fraud.